Our Story

Bare Activewear was founded in 2019 during a period of transition. While on maternity leave from her teaching career, Jessica began pursuing a long-standing ambition to build her own business—laying the foundation for what would become Bare Activewear.

In 2020, the global pandemic marked a critical inflection point. Following an unexpected job loss, Lorne joined the business full-time, and together they made the decision to scale the company with full commitment. Without a predefined roadmap, Bare Activewear was built through disciplined execution, adaptability, and continuous learning.

Our Approach

Bare Activewear has been developed through a hands-on, iterative process. From product development to operations, each aspect of the business has been refined through direct experience, testing, and ongoing improvement.

This foundation has shaped a brand built on resilience, accountability, and a commitment to delivering consistent quality.

We recognize and value the role our community has played in our growth, and we remain committed to earning that trust at every stage.

Leadership & Operations

Bare Activewear is a family-owned and operated business. Jessica leads product development, overseeing design with a focus on comfort, quality, and functionality. Lorne directs operations, including logistics, infrastructure, and retail development, and has been instrumental in expanding the business to multiple physical locations.

Looking Forward

Bare Activewear has evolved from an early-stage concept into a focused and growing brand. Our priority remains on sustainable growth, operational excellence, and delivering products that meet the demands of everyday wear.

We are committed to continuous improvement and to building a brand defined by quality, reliability, and long-term value.